DDFH&B now top IAPI's ADFX roll of honour after scooping ten advertising effectiveness awards including our third Grand Prix in a row.
Together with media agency PHD, DDFH&B picked up the Grand Prix for their work on The Gathering at the biggest night in the Irish advertising industry. Both agencies also picked up Gold for the same campaign as well as the Judge's award for Best New Learning.
Elsewhere DDFH&B and media agency Mindshare picked up two Gold awards for work with the Jack & Jill Foundation; two Silvers and a Bronze for work with SuperValu; plus Gold, alongside Starcom, for the National Lottery's Daily Million campaign.
The ADFX Awards are ultimately about proving that advertising works. The Irish advertising industry has produced world-class work over the last two years; our international judges have stated just that. The 10th ADFX Awards proved to be the best yet and we look forward to what promises to be a brighter future for the industry.
Tania Banotti, CEO, IAPI
The spectacular awards ceremony was hosted by IAPI in association with headline sponsor TV3. ADFX awards celebrate the most effective advertising campaigns to have hit the Irish market in the last two years. The awards are widely recognised as the toughest in the industry, entrants must thoroughly prove how a campaign was effective and how it added to the bottom line. The full list of winners can be found here.
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