Alexandra Taylor talks to Jess Majekodunmi about bravery in advertising, being a trailblazer and the importance of having an honest mentor.

It is no surprise that the prestigious 2014 D&AD Presidents Award was awarded to Alexandra Taylor. Acknowledged as one of the UK’s most respected and acclaimed art directors, she has gained an international reputation for her prolific award-winning work in advertising. Alexandra spent 17 years at Saatchi & Saatchi working on classic ads for clients such as the British Army and Castlemaine XXXX. The most recent work Alexandra produced won a D&AD Silver Pencil for Pakinsons disease.  Her talent as an Art Director and her role of mentoring young creatives in the craft of art direction has been captured on film, which is now housed in the archives of the Victoria and Albert Museum. Alexandra became the first woman in advertising to be nominated onto the D&AD executive board and is currently serving her second term. 

A joint initiative from DDFH&B and IAPI, ‘Heads Up’ is a series of short interviews with radical thinkers and industry experts from the world of advertising.

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